Growing a global marketplace

In short

Creating a vision, building a team, and launching new products for third-party sellers around the world.

Client

Walmart

Services

Content Design

Product Design

User Experience

Creating a vision for Seller Center

Walmart Marketplace's platform for third-party sellers was antiquated. Error-prone backend systems and a confusing, inconsistent user interface deeply frustrated the 100,000+ sellers on our platform in countries from North America to Asia.

As part of a core team of design leaders, I helped discover, define, and design a vision for a platform that delivers a best-in-class experience for our sellers. All so they can deliver an experience for Walmart customers that's second-to-none.

See the Figma prototype

Getting executive support to grow the team

With the support of our Chief Design Officer, and in partnership with product and technology, we pitched our vision to the C-suite—including Walmart CEO Doug McMillon.

The result? Full funding for the Marketplace organization to more than triple in size, including an increased headcount of more than 50 experience designers, content designers, and design researchers.

Hiring, onboarding, and thriving

As a design leader, I helped shape the design of our team within the larger Walmart design organization. This included creating and evolving our ways of working and processes to support the significant increase in team size.

During the hiring process, I helped recruit and interview hundreds of diverse, high-quality candidates.

As part of our first team offsite, I led planning and workshops to unify the team and help us scale our collaboration quickly.

And most importantly, I directly managed a team of five, who all by year's end had received highly positive performance reviews.

Read about our off-site

Going global and mobile

We designed, built, and tested a brand-new mobile app for sellers to manage their business on the go.

I dedicated a principal content designer to this high-priority initiative. I worked closely with senior leadership in product, design, and technology across over a dozen business units to set strategy. And I provided guidance to experience designers, content designers, and design researchers to drive impact.

See the Figma prototype

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